DECISIONS, DECISIONS
“Chess is rarely a game of ideal moves. Almost always, a player faces a series of difficult consequences whichever move he makes.”
-David Shenk
I learned a lot of things in this week’s class that were beyond business models and how to source products. It made me ponder on what goes in our pretty little heads when we are faced with decision to make. Hence, the chess analogy I just included.
QUANTIFY AND COMPARE
Two case studies ago, Trevor was worried about how they are to compare apples with oranges. Well, the short answer is we quantify and compare. It makes it seem like you’re comparing apples to apples, and you are better able to arrive to an objective-based decision. Quantifying means one thing: you are turning those apples and oranges into numbers. How many seeds does the apple have? Is it more than the orange’s seeds? Well, how about the apple, how many times can you break it off into pieces?
You get the point. But I’ve learned, there are steps to ensure you are looking at legitimate numbers that actually tell something about each alternative you are comparing: 1) choose the criteria, 2) determine how to rate each alternative, 3) determine how to weight the criteria, and 4) rank alternatives to help in the decision. Really good stuff.
A GAME OF IDEAL MOVES
David Shenk was onto something with that quote. Most of the time, is not about the decision, but what consequences are at hand no matter your decision. Rarely is life the same, to be honest. You can pull apart every single detail, every little string of every single decision, but that decision will always have a consequences.
That, ladies and gentlemen, is what I experienced when helping Joe, Amy and Trevor pick which model is better. Affiliate or drop shipping? Both are fabulous models for those who are wanting to begin in the online business shebang, but what is the best? What is ideal?
By now, you should have been able to answer that to my liking. Ask David Shenk.